This month’s issue of BtoB Magazine includes a story on how 90octane helped Fortune 500 manufacturing company Gates Corporation generate leads and engage prospects through a virtual tradeshow.

The show, organized by Penton Media’s New Equipment Digest and Machine Design magazines, took place in May. Visitors browsed through the online booth to find various pieces of Gates content, such as white papers, case studies and brochures. They also participated in an online chat with Gates employees and attended a webinar, “Designing Belt Power Transmissions Systems for Energy Savings.”

Find out about the results when you read the story.