Here at 90octane, we have Broncos fever. And while we’d love to express our love for our hometown team with an amazing commercial during the broadcast, we decided that the predicted $4 million asking price might be a bit too steep… this year. Instead, we started thinking about all the other things that $4 million dollars could buy. That led to conversations with our families and friends about what they’d do with that kind of cash. The adults were rather predictable – investments, vacations, new business, to name a few – with the exception of a couple of not-so-family-friendly replies (you know who you are), but the kids’ reactions were priceless. Here’s a sampling:
This holiday season, we continued our tradition of volunteering for The Denver Santa Claus Shop, a nonprofit organization with the mission “a toy for every girl and boy.” Employees helped organize toys and assist families with their selections at the temporary toy store.
Believed to be the longest continuously running charity of its kind in the U.S., The Denver Santa Claus Shop is metro Denver’s largest annual toy drive for needy children during the holiday season. The organization depends on volunteers, toy donations and monetary contributions to keep its shelves stocked.
In its 83-year history, the shop has helped more than 1.5 million kids receive toys on Christmas. To learn more about the organization, visit www.denversantaclausshop.org.
Last week, the Direct Marketing Association’s Nonprofit Federation hosted the 2013 New York Nonprofit Conference in Manhattan. For three days, nonprofit employees and marketers from across the country, including 90octane Account Supervisor Nikki Johnson, attended sessions on everything from donor acquisition and retention to multi-channel integration across traditional and digital channels.