Welcome to 90 with 90, a series of micro -videos that show 90octane team members discussing their marketing expertise in under 90 seconds. Here, 90octane Account Manager Holly Schnicke talks about attracting the right customer through lead nurturing. Just like in dating, it can take a few – or more – occasions to get to know one another in order to make a solid match. Through the right progression of lead nurturing steps, you can take it slow, get to know your buyer and build a successful relationship. Learn how.
About the Author
Holly specializes in building and nurturing client relationships and using data to build and optimize effective, engaging campaigns.