Consumers hop between devices and channels at lightning speed. Are you staying two steps ahead with your marketing? In this 90 with 90, Media Strategist Katie Hendricks explains how to build a cross-channel marketing strategy so your brand shows up—and stands out—no matter where consumers meet you.
About the Speaker
Katie knew she was destined for a career in advertising and digital sucked her in. Merging strategy with analytics and coming up with creative solutions to accomplish ROI goals is why she loves her job. Negotiation and thoughtful optimizations are her weapons of choice and Excel, her best friend.