In 90 with 90, 90octane team members discuss marketing insights in under 90 seconds. As a 90octane account director, I explain in this video our strategic approach to managing client programs through a process called MVP. Talking with clients biweekly about priorities and tracking them using this framework provides three key benefits: transparency, flexibility and strategy. Learn more.
About the Author
Nikki helps develop strategy for client campaigns across a variety of industries and ensures that our programs meet client goals.