A Home Buyer’s Journey Through Digital Marketing: Multi-Channel, Full-Funnel Programs

A Home Buyer’s Journey Through Digital Marketing: Multi-Channel, Full-Funnel Programs

A new home isn’t exactly an impulse buy. In today’s market, the home buying process is complex and lengthy, with many important steps. According to Zillow Consumer Housing Trends Report (2017), the typical buyer spends over four months searching for a new home. The...
90octane and CyberSource Win BMA Gold Key Awards

90octane and CyberSource Win BMA Gold Key Awards

“Ready for Next,” the lead generation campaign we did with our client, CyberSource (a Visa subsidiary), was recognized at the annual Gold Key Awards, winning Best Strategy and a Gold Key. BMA Colorado, the local chapter of the Business Marketing Association, announced...
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