Traffic Analysis by Landing Page

With Google’s switch to 100% not provided keyword data, search marketers must find new ways to build a strategy, gauge success and optimize campaigns. Although there is considerable frustration surrounding the switch to not provided keywords, we can shift the focus... read more

90octane Employees Share Their 2014 Resolutions

Happy New Year! Our staff has amazing drive. They make 90octane the powerhouse agency that it is, and we think our resolutions will convert to major accomplishments by the end of 2014. Here are a few of our resolutions. What are yours? Waste Less/Share More “Whether... read more

14 Search Tips for ‘14

As 2013 winds down, we’re keeping a close eye on the trends that will impact search marketing in the coming year. Here are 14 tips from 90octane’s very own search team to help keep your visibility, traffic and conversions moving up. Content: From generating links and... read more

In Paid Search, There Is a Season

Most marketing professionals are familiar with seasonal trends and adjust their paid search campaigns accordingly. In this blog, I’ll detail a few tips on how to step up your approach to seasonality to maximize conversions during the year’s ebbs and flows. By... read more

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